Ugaoo’s story began in a humble seed shop and has blossomed into one of India’s most innovative urban gardening startups. In this episode of Start Up To Scale Up, founder Siddhant Bhalinge shares how family legacy, a passion for plants, and a bold vision for new India led to Ugaoo’s rise. Discover how Ugaoo is bridging the gap between traditional nurseries and modern plant parents, making gardening accessible, hassle-free, and cool for millennials and Gen Z. From overcoming early skepticism to planning 60 new stores and pioneering quick commerce for plants, this is a masterclass in building a brand that grows with its customers.
