Google’s new AI Mode features may flip internet search on its head

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06 OCT 2025 | 12:09:16
Google is quietly trying to change the way we use internet search, again. This time, it’s not just about smarter answers or faster results. The new AI Mode makes your search visual. Now, instead of scrolling through page after page of links and blocks of text, you will now get to see images that Google’s AI creates for you, all based on what you’re looking for and on your preferences. It’s a new way to search that feels more personal and a little more alive.

Turning ideas into visuals

Suppose thinking about decorating your bedroom and are looking for some inspiration.
Earlier, you’d have to type something generic like “room design ideas” and scroll through hundreds of photos, hoping one matched your taste.
Now you can simply type what’s in your head; maybe “warm, cosy room with soft lighting and plants”.
Or better yet, even upload a picture of your space. In seconds, Google’s AI Mode builds visuals that actually match your description.
You don’t need to imagine how your idea might look; the AI shows you. Whether it’s minimalist, bohemian, or modern, the visuals line up beautifully with what you had in mind.

Browsing meets buying

This update isn’t just about getting inspired. Every image Google’s AI creates comes with links that take you straight to similar products online.
You might see a lamp or a rug in one of the generated photos and be able to check where to buy it instantly.
You can even upload a product photo yourself, and AI Mode finds lookalikes across the web. It’s a small shift, but one that turns browsing into something more direct and practical.

The brain behind it

At the centre of this new experience is Gemini 2.5, Google’s latest AI model. It reads your prompts, interprets visuals, and understands patterns to create results that feel natural and relevant. It’s almost like having a creative assistant inside your search bar, one that quietly learns what you like.
Rolling out gradually
Getting started is easy. Open Google Search, switch to AI Mode, upload or snap a photo, and type your prompt. The feature is live in India for now, but a wider rollout is on the way. Once that happens, search could start feeling less like research, and more like imagination made visible.
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