SEBI’s shocking alert on digital gold: Are you at risk?

Why 90% of investors stay poor
SEBI cracks down on finfluencer Avadhut Sathe, orders recovery of ₹546 cr
Why India’s bond with Russia remains strong
How Kohli built his ₹1,000 crore empire
Stop burning money on food delivery; Here’s the smarter switch
India’s Uber-killer? Drivers launch their own app, Bharat Taxi
Germany’s new specialised drone defence unit
Consultant vs employee: What’s really better for your career?
Daily habit India’s top CEOs rely on for clarity and focus
Business
Bhawna Sati
14 NOV 2025 | 04:45:10

Hold on! Before you grab digital gold from just any app, think about what you're doing. You could lose all your money. This isn't just talk; it's coming from SEBI, the market regulator in India. They're telling people to watch out for buying digital gold on sites that aren't regulated. If you do, you're on your own.

Why SEBI is worried?

Loads of young people are getting into digital gold because it's easy. You just buy a little, keep it online, and sell it later. The thing is, most of these apps and sites selling digital gold aren't checked or approved by SEBI.

So, if the site messes up your sale, closes down, or doesn't give you your gold, you can't do anything about it. SEBI can't help, and you don't even know if your gold is real. If the site has money problems, your money could just vanish.

This warning is happening now because everyone's using digital gold as gifts on UPI apps and during festivals. SEBI worries that people think it's a safe, new way to save, but it's not part of the regular, watched-over market.

What’s the safer alternative?

SEBI isn't saying gold is bad; they just don't want you buying it in risky ways. If you want to get into gold, they say stick to these safer, official options:

  • Gold ETFs: These are like stocks for gold, backed by real gold.
  • Commodity Derivatives: This is for people who know about futures and options.
  • Electronic Gold Receipts (EGRs): SEBI made these so you can own gold electronically in a clear and easy-to-trade way.

These choices are watched closely, so your rights are protected, the gold is stored well, and the price is tied to real gold.

What if you already invested?

If you already have digital gold on an app or website, don't freak out. But take a look at how much you have. If it's not much or it's from a trusted place, might as well keep it. But if the site seems shady, think about moving to the SEBI-approved options.

Digital gold might look good, but when it comes to your money, being safe is what counts.

Logo
Download App
Play Store BadgeApp Store Badge
About UsContact UsTerms of UsePrivacy PolicyCopyright © Editorji Technologies Pvt. Ltd. 2025. All Rights Reserved