Quick commerce major Zepto has entered into an agreement with tech major Apple to deliver iPhones, AirPods and iPads through its 10-minute delivery platform. Some of the latest Apple products, such as iPhone 16e, AirPods 4 and latest iPads are already available on Zepto, following this partnership. However, the delivery is currently limited to select locations.
Catching Up With Competition
Zepto’s move follows similar push by its quick commerce rivals Swiggy Instamart and Blinkit. Just a couple of weeks ago, Swiggy Instamart started selling Apple products such as iPhones, Mac Book Air and Apple watches on its platform. Currently, it offers this services in cities like Delhi-NCR, Mumbai, Hyderabad, Pune, Lucknow, Ahmedabad, Chandigarh, Chennai, Jaipur, Bengaluru, and Kolkata. Meanwhile, BigBasket is delivering iPhones in Bengaluru, Delhi NCR and Mumbai in association with Croma Electronics.
Premium Technology, Quick Delivery
In a statement issued by Zepto, Abhimanyu Singh, company’s electronics category business head, said, "With Apple’s wide range of products now available on Zepto, we’re making premium technology accessible right away, changing how people shop for expensive gadgets.”
Huge Demand For Apple Products
Singh added that in the past 30 days, over a million users had looked for Apple items on the q-commerce platform, indicating the wide interest for quick delivery of Apple products. He added, "Our sellers are working closer with Apple to expand the product range, and we’re reshaping the electronics shopping experience to be quicker, simpler, and smoother than ever.”
Other Phone Brands On Zepto
Apple is not the first hardware manufacturer which has a partnership with Zepto for 10-minute deliveries. The quick commerce company has also recently started quick deliveries of smartphones manufactured by Vivo. It already has a tie-up with Asus to sell some of its keyboards and other products in select Indian cities such as Delhi NCR, Mumbai, Chennai, and Bengaluru.
