When Mattel partnered with HMD and announced that they are going to create a Barbie-themed flip phone, the internet, collectively lost its mind. After making waves last year, this little piece of nostalgia just landed in India, and honestly, it might just be the cutest phone ever.
What makes the Barbie Phone so cool?
First things first—this is not your average boring smartphone. It’s a flip phone (yes, the kind you dramatically snap shut after a conversation), and it’s all about actually living in the moment. No doomscrolling, no unnecessary notifications—just calling, texting, and vibing like it’s 2003.
And the aesthetics? Top-tier Barbiecore. It comes with two interchangeable back covers—one inspired by the iconic Totally Hair Barbie (think swirly, colourful patterns straight from the 90s) and another with a vintage ‘shooting heart’ design. Plus, it’s got attachable charms and a beaded lanyard, because what’s a Barbie accessory without some extra flair?
Barbie at the core of the UI experience
This isn’t just a pink flip phone—it’s a whole Barbie experience. The UI is decked out with custom Barbie wallpapers, adorable pink app icons, and features like ‘Digital Balance Tips’, ‘Barbie Meditation’, and even ‘Self-Care Reminders’ because Barbie cares about your well-being.
The ringtones? Think dreamy, beachy vibes with sounds like ‘Floating,’ ‘Coastal,’ ‘DreamHouse,’ and even ‘Surf Chimes’ to bring out your inner Malibu Barbie.
But wait—it gets even better! The Barbie phone comes with hidden Easter eggs for die-hard fans. Type #BARBIE (#227243#) and voilà—exclusive Barbie wallpapers appear! Wanna hear from Ken? Type #ken or *#536# for a little greeting from Barbie’s other half. Need some Malibu beach sounds? #malibu has got your back.
What’s under the hood?
Time to peek inside this pink powerhouse and see what makes it tick. The Barbie Flip Phone comes with a 2.8-inch internal screen and a 1.77-inch external screen, so you can check the time and caller ID without even flipping it open—because efficiency is key. Powering it all is a Unisoc T107 processor, nothing flashy but perfectly capable of handling calls, texts, and a little nostalgic fun.
With 64MB RAM and 128MB storage, it’s not exactly built for heavy lifting, but you can expand it up to 32GB if you want to stash some MP3s or photos. Running on S30+ OS, this phone keeps things refreshingly simple, just like the good old days. It also supports dual SIMs, because Barbie is all about choices.
The VGA rear camera with LED flash is here for those perfectly imperfect Y2K-style shots, while the 3.5mm headphone jack, MP3 player, and FM radio bring back the joys of offline music. Modern touches like Bluetooth 5.0 and USB Type-C are included, so you’re not completely stuck in 2005. Keeping it all running is a 1450mAh removable battery, offering up to 9 hours of talk time—plenty of juice for catching up with your besties.
If you’re ready to bring back the flip phone era with a Barbie twist, the HMD Barbie Flip Phone is available in India for Rs. 7,999 and can be snagged right now on HMD.com. If you've ever dreamed of living in a pink-filtered Y2K montage, this might just be your new favourite gadget.
