The Indian startups everyone’s watching in 2025

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19 DEC 2025 | 12:30:00

LinkedIn has published its list of India’s Top Startups of 2025. The victors of this year clearly convey one message only – big ideas don’t necessarily start big. The rankings depend on the growth of the number of employees, jobseekers’ interest, and the engagement of founders and companies, so it is a real reflection of the direction of the startup movement in India.

Number 5: Jar, Making Saving a Daily Habit

Ranking fifth is Jar, a financial fitness platform which is resoundingly changing the way Indians save money. It is a platform for low- and middle-income users, where they can start saving in digital gold at just ₹10 a day.

The idea might look small, but its effect is enormous. Jar is now the proud owner of over 35 million users from more than 12,000 pin codes. Its revenue in the FY25 alone, went up by 49 times, to ₹2,450 crore. The achievement of Jar basically says that micro-saving, if done without obstacles, can become a huge financial movement.

Number 4: Weekday, Reinventing Hiring with AI

The fourth position is taken by Weekday, a company that aims to change the way businesses hire engineers. The platform is already a partner to 2000 companies and has a network of 100,000 distributors.

Weekday in 2025 was a convincing instance of how artificial intelligence is silently changing the recruitment process making it more quick, efficient, and predictive. With the rising need for tech talent, Weekday is at the front line of hiring transformation in India.

Number 3: Swish, Speed Is the Product

The third position belongs to Swish, a food delivery startup based in Bengaluru that promises delivery within 10 minutes. What originally was the delivery of quick snacks only, now has been developed into full meals, beverages, and the like.

In March 2025, Swish secured $14 million of Series A funding, which is a strong indication of the confidence that investors have in the company. In the quick-commerce industry which is full of competitors, Swish is relying on only one factor that is speed, and up to now, it has been successful.

Number 2: Lucidity, Cutting Cloud Bills by 70%

Lucidity, a B2B SaaS startup, is at number two that addresses a huge but barely visible problem: the costs associated with cloud storage. Lucidity manages storage dynamically for AWS, Azure, and Google Cloud and says that it can save up to 70% for enterprises.

The startup got a $21 million round of funding in 2025 and was valued at ₹845 crore. The rise of Lucidity signals that deeply technical, cost-focused solutions are becoming indispensable for modern businesses.

Number 1: Zepto, The 10-Minute Giant

Zepto is number one on the list. It has now turned into a multi-category platform besides a fast grocery app where users can buy groceries, electronics, and fashion with the same app.

Zepto’s revenue in FY25 reached an incredible 150% year-on-year growth with ₹11,110 crore. The company is reportedly in talks for a $500 million round at a $7 billion valuation. Zepto is not only delivering faster; it is actually changing the face of urban ​‍​‌‍​‍‌​‍​‌‍​‍‌consumption.

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