For many Indians, the idea of a cruise vacation once seemed like a dream reserved for the ultra-wealthy. The images of luxurious ships sailing across the vast oceans, complete with wine on the deck, lavish buffets, and casino nights, were often seen only in movies like ‘Titanic’ and ‘Dil Dhadakne Do’. These films introduced Indian audiences to the concept of cruising, showcasing an extravagant lifestyle that many believed was out of reach.
But today, cruises are no longer just a fantasy. In fact, they’re fast becoming one of the most popular travel trends in India, especially among the middle class.
The shift in perception can largely be attributed to the cultural influence of films and television, which painted cruising as the epitome of luxury. Titanic in 1997, with its iconic imagery of the ship's grand staircase and its aristocratic setting, made the idea of a cruise holiday highly aspirational. Similarly, Dil Dhadakne Do (2015) took it a step further by showing the joys and drama of a Mediterranean cruise, all while featuring a star-studded Bollywood cast. This film highlighted not just the allure of luxury but also made it more relatable to Indian audiences, especially families, who found themselves imagining their own cruise getaways.
Cruising in India has made significant strides in recent years. With domestic and international cruises now accessible to the middle class, it’s no longer just the wealthy who are booking cabin suites and embarking on voyages to distant lands. Domestic cruises, which start at ₹20,000 per person, have become a go-to option for many. International cruises, which can start at ₹50,000 per person, offer the perfect escape to nearby exotic destinations like Sri Lanka, Thailand, and Singapore, making them an attractive proposition for Indian travellers.
According to a recent travel trend report by SOTC and Thomas Cook, cruises are topping the list of preferred travel formats for Indians. In the past, traditional land-based holidays were the norm, but as preferences evolve, more people are opting for cruise holidays.
There is a growing demand for both domestic river cruises and international ocean sailings. From the Brahmaputra and Ganga to the Hooghly, India’s river cruise routes are offering short getaways as well as extended journeys, some lasting up to 20 days.
The increasing popularity of river cruises, especially in destinations like Kolkata to Varanasi, is testament to how much the market has grown. These cruises offer an entirely new way to experience the beauty of India, making stops at scenic locations along the way and offering a tranquil escape from the hustle and bustle of daily life.
With domestic sailings now starting at just ₹20,000 per person, cruise vacations have become a feasible option for more families looking to add a touch of luxury to their lives. International cruises, starting at ₹50,000, are also a great way to explore new destinations at a leisurely pace, making them a more attractive alternative to traditional flights and hotel stays.
